Followers
57M
About this metric
Public follower count at check time.
Barack Obama
Facebook@barackobama
Profile data checked Aug 6, 2026, 6:53 PM
Report generated Aug 6, 2026, 6:53 PM
68/100
Mixed profile signals
Page likes
57.2M
About this metric
Public page-like count at check time.
Typical public response
19.7K
About this metric
Median reactions and comments across 9 sampled items with public response totals.
Typical response rate
0.03%
About this metric
Median public reactions and comments divided by public followers.
Category scores
Out of 100Public response
Limited
21/100
Intro clarity
Limited
48/100
Contact paths
Mixed
70/100
Post and Reels mix
Strong
80/100
Publishing rhythm
Strong
84/100
Topic consistency
Strong
85/100
Post context
Strong
99/100
Page foundation
Strong
100/100
Page discovery
Strong
100/100
Peer position
135 Facebook profiles · Over 1M · updated Sep 9, 26Public engagement
88th percentile
Audit score
81st percentile
Bio and content
12 of 19 posts analyzedThe bio clearly identifies personal and public roles, but leaves expected content broad beyond life after the presidency.
Audience
People interested in Obama’s civic work, cultural recommendations, public appearances, youth programs, sports, history, and the Presidential Center.
Positioning
A former president presenting himself as a family-oriented citizen while highlighting civic initiatives, cultural interests, and his presidential legacy.
Bio/content match
StrongThe sampled posts strongly support the former-president and citizen roles through civic programs, public history, cultural interests, and Presidential Center activity.
Public interactions on posts published in the last 30 days
12 posts in windowTypical Reel views
2.1M
Comment share
4.9%
Posting pace
2.8/week
Last post
3d ago
Content formats
2
Content patterns
View consistency
81%
Captured sample: Median 2.1M / average 2.5M
Top vs typical
3.3x
Captured sample: Highest sampled result divided by the median
Comment share
5%
Captured sample: 26K replies or comments / 527.3K interactions
Publishing pace
2.8/week
Captured sample: 19 posts across the visible sample
Category details
Public response
Public reactions are below the rough 0.14% audience-size reference for this sample.
- 0.03% median public reactions per follower
- 0.14% rough audience-size reference
- 9 posts with public response totals sampled
Intro clarity
The bio clearly identifies personal and public roles, but leaves expected content broad beyond life after the presidency.
- Names family roles and former presidency.
- “Citizen” signals civic identity but no specific topics.
- Politician category reinforces the public-service identity.
Contact paths
No external destination was returned; this is treated as optional profile context.
- No public destination returned
- Public description found
- Public contact field found
Post and Reels mix
The captured sample is broad enough to compare format results.
- 2 content formats found
- 19 posts sampled
Publishing rhythm
The captured sample shows frequent, current publishing.
- Newest visible post is 3 days old
- 12 posts published in the 30-day window
- 2.8 visible posts per week
Topic consistency
The sampled posts strongly support the former-president and citizen roles through civic programs, public history, cultural interests, and Presidential Center activity.
- Multiple posts feature Obama Presidential Center events.
- Youth initiatives include MBK and Girls Opportunity Alliance.
Post context
Most sampled posts provide enough visible text to establish useful context.
- 19 of 19 posts included text
- 19 included at least 40 characters
- 18 included at least 120 characters
Page foundation
The profile has strong public identity and context signals.
- Bio found
- No public destination returned
- Category: Politician
Page discovery
The profile and sampled content provide recurring identity and topic signals.
- Display name and handle identify the same account
- Recurring topics: obama, presidential, center
- Category: Politician
Profile roast
The humble “citizen” line is bullshit when the sample is clogged with Presidential Center promos and third-person self-branding.
@barackobama · C · 68/100
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