CNBC avatar

CNBC

Facebook

@cnbc

Profile data checked Aug 6, 2026, 6:56 PM

Report generated Aug 6, 2026, 6:56 PM

View profile Compare

Followers

5.8M

About this metric

Public follower count at check time.

Page likes

5.9M

About this metric

Public page-like count at check time.

Typical public response

30

About this metric

Median reactions and comments across 9 sampled items with public response totals.

Typical response rate

<0.001%

About this metric

Median public reactions and comments divided by public followers.

Category scores

Out of 100

Public response

Limited

0/100

Contact paths

Limited

60/100

Post and Reels mix

Strong

80/100

Intro clarity

Strong

82/100

Page discovery

Strong

84/100

Topic consistency

Strong

85/100

Page foundation

Strong

95/100

Publishing rhythm

Strong

95/100

Post context

Strong

97/100

Peer position

135 Facebook profiles · Over 1M · updated Sep 9, 26

Public engagement

9th percentile

9/100

Audit score

66th percentile

66/100

Bio and content

12 of 16 posts analyzed

CNBC identifies itself as a worldwide business network, making its identity and primary editorial subject immediately evident.

Audience

Investors, executives, entrepreneurs, and viewers seeking business, markets, technology, and economic news.

Positioning

A global TV news network delivering timely reporting and analysis on business, markets, companies, technology, and economic policy.

Bio/content match

Strong

Nearly every sampled post covers companies, markets, entrepreneurship, finance, technology, or business-related policy, directly supporting the bio.

Public views on posts published in the last 30 days

10 posts in window

Typical Reel views

2,500

Comment share

38.4%

Posting pace

3.7/week

Last post

0d ago

Content formats

2

Content patterns

View consistency

Spiky

31%

Captured sample: Median 2,500 / average 8,143.3

Top vs typical

Top-heavy

22.8x

Captured sample: Highest sampled result divided by the median

Comment share

Conversation-led

38%

Captured sample: 168 replies or comments / 438 interactions

Publishing pace

Frequent

3.7/week

Captured sample: 16 posts across the visible sample

Category details

Public response

0/100

Public reactions are below the rough 0.14% audience-size reference for this sample.

  • 0.00% median public reactions per follower
  • 0.14% rough audience-size reference
  • 9 posts with public response totals sampled

Contact paths

60/100

No external destination was returned; this is treated as optional profile context.

  • No public destination returned
  • Public description found
  • No public contact field returned

Post and Reels mix

80/100

The captured sample is broad enough to compare format results.

  • 2 content formats found
  • 16 posts sampled

Intro clarity

82/100

CNBC identifies itself as a worldwide business network, making its identity and primary editorial subject immediately evident.

  • The bio names CNBC directly.
  • “First In Business Worldwide” establishes business as the core subject.
  • The category identifies the account as a TV network.

Page discovery

84/100

The profile and sampled content provide recurring identity and topic signals.

  • Display name and handle identify the same account
  • Recurring topics: watch
  • Category: TV network

Topic consistency

85/100

Nearly every sampled post covers companies, markets, entrepreneurship, finance, technology, or business-related policy, directly supporting the bio.

  • Several posts cover stocks, investors, IPO shares, and takeover bids.
  • Company coverage includes Robinhood, SpaceX, Google, Commerzbank, UniCredit, and Fundstrat.

Page foundation

95/100

The profile has strong public identity and context signals.

  • Bio found
  • No public destination returned
  • Category: TV network

Publishing rhythm

95/100

The captured sample shows frequent, current publishing.

  • Newest visible post is 0 days old
  • 16 posts published in the 30-day window
  • 3.7 visible posts per week

Post context

97/100

Most sampled posts provide enough visible text to establish useful context.

  • 16 of 16 posts included text
  • 16 included at least 40 characters
  • 14 included at least 120 characters

Profile roast

“First In Business Worldwide” is a joke when the sample reheats SpaceX lockups and Tom Lee predictions twice within hours.

@cnbc · C · 65/100

Related profiles

Embed this report

CNBC embeddable score badge
<a href="https://auditmysocials.com/facebook-audit/cnbc?ref=badge&rid=badge-facebook%3Acnbc&utm_source=shared_report&utm_medium=badge&utm_campaign=profile_referral" rel="nofollow noopener" target="_blank"><img src="https://auditmysocials.com/api/badges/facebook/cnbc.svg?variant=score&theme=dark" alt="CNBC Facebook audit: grade C, 65/100" width="360" height="88" loading="lazy"></a>

Plan what to publish next

Use SocialBu to schedule posts, manage replies, and keep your accounts active from one place.

Open SocialBu

Export PDF

Optional report branding

Logo (optional)