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Instagram

Facebook

@instagram

Profile data checked Aug 6, 2026, 6:39 PM

Report generated Aug 6, 2026, 6:39 PM

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Followers

68M

About this metric

Public follower count at check time.

Page likes

68.4M

About this metric

Public page-like count at check time.

Typical public response

1,546

About this metric

Median reactions and comments across 9 sampled items with public response totals.

Typical response rate

0.002%

About this metric

Median public reactions and comments divided by public followers.

Category scores

Out of 100

Public response

Limited

2/100

Intro clarity

Limited

48/100

Post and Reels mix

Strong

80/100

Page discovery

Strong

80/100

Post context

Strong

82/100

Topic consistency

Strong

85/100

Publishing rhythm

Strong

89/100

Contact paths

Strong

90/100

Page foundation

Strong

100/100

Peer position

135 Facebook profiles · Over 1M · updated Sep 9, 26

Public engagement

23rd percentile

23/100

Audit score

45th percentile

45/100

Bio and content

12 of 14 posts analyzed

The page identifies Instagram and promises updates, but “what’s new” leaves the content scope broad and undefined.

Audience

Instagram users interested in creators, platform culture, Reels, memes, music, and social-media trends.

Positioning

An official discovery page highlighting Instagram creators, entertainment, online behavior, and selected platform features.

Bio/content match

Strong

Most sampled posts feature Instagram creators, Reels culture, online behavior, or platform-related stories, directly supporting the discovery promise.

Public views on posts published in the last 30 days

10 posts in window

Typical Reel views

323K

Comment share

7.7%

Posting pace

3.3/week

Last post

0d ago

Content formats

2

Content patterns

View consistency

Uneven

46%

Captured sample: Median 323K / average 707.7K

Top vs typical

Top-heavy

9.3x

Captured sample: Highest sampled result divided by the median

Comment share

Some discussion

8%

Captured sample: 1,324 replies or comments / 17.2K interactions

Publishing pace

Frequent

3.3/week

Captured sample: 14 posts across the visible sample

Category details

Public response

2/100

Public reactions are below the rough 0.14% audience-size reference for this sample.

  • 0.00% median public reactions per follower
  • 0.14% rough audience-size reference
  • 9 posts with public response totals sampled

Intro clarity

48/100

The page identifies Instagram and promises updates, but “what’s new” leaves the content scope broad and undefined.

  • The display name and username identify Instagram.
  • The category labels it an app page.
  • The bio promises discoveries about what is new on Instagram.

Post and Reels mix

80/100

The captured sample is broad enough to compare format results.

  • 2 content formats found
  • 14 posts sampled

Page discovery

80/100

The profile and sampled content provide recurring identity and topic signals.

  • Display name and handle identify the same account
  • No recurring topic terms found
  • Category: App page

Post context

82/100

Most sampled posts provide enough visible text to establish useful context.

  • 14 of 14 posts included text
  • 14 included at least 40 characters
  • 4 included at least 120 characters

Topic consistency

85/100

Most sampled posts feature Instagram creators, Reels culture, online behavior, or platform-related stories, directly supporting the discovery promise.

  • Creator spotlights include musicians, animators, performers, and athletes.
  • Several posts discuss Reels, memes, emoji use, and online language.
  • One post explicitly covers Teen Accounts and social-media use.

Publishing rhythm

89/100

The captured sample shows frequent, current publishing.

  • Newest visible post is 0 days old
  • 14 posts published in the 30-day window
  • 3.3 visible posts per week

Contact paths

90/100

The profile provides public context and a destination beyond the platform.

  • Public destination found
  • Public description found
  • No public contact field returned

Page foundation

100/100

The profile has strong public identity and context signals.

  • Bio found
  • Public destination found
  • Category: App page

Profile roast

“Discover what’s new” is bullshit when the sample serves “lol,” aimless walks, and meme chatter as meaningful Instagram discovery.

@instagram · C · 62/100

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