BILLIE EILISH avatar

BILLIE EILISH Instagram stats

Instagram

@billieeilish

Profile data checked Aug 6, 2026, 1:04 PM

Report generated Sep 14, 2026, 4:30 PM · Methodology

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Followers

124.4M

About this metric

Public follower count at check time.

Typical views

27.9M

About this metric

Median public views across 6 sampled posts and reels.

Typical response rate

1.8%

About this metric

Median visible interactions divided by public follower count.

Comment share

0.71%

About this metric

621.3K of 87.5M sampled interactions were comments.

Category scores

Out of 100

Bio clarity

Limited

18/100

Posting cadence

Limited

36/100

Link path

Limited

50/100

Search signals

Limited

59/100

Profile setup

Mixed

75/100

Caption context

Mixed

75/100

Audience response

Strong

90/100

Format mix

Strong

95/100

Peer position

124 Instagram profiles · Over 1M · updated Oct 20, 26

Public engagement

88th percentile

88/100

Audit score

39th percentile

39/100

Bio and content

12 of 24 posts analyzed

The bio is empty, so it communicates neither identity nor expected content.

Audience

Existing Billie Eilish fans, concert-film viewers, and fragrance shoppers.

Positioning

A celebrity promotional profile focused in this sample on fragrance launches, music milestones, premieres, and a concert film.

Bio/content match

Weak

The sampled posts cannot support an empty bio. They provide clear promotional themes that the profile description never states.

Public interactions on posts published in the last 30 days

4 posts in window

Posting pace

0.9/week

Last post

43d ago

Content formats

3

Account type

Professional

Content patterns

View consistency

Steady

100%

Captured sample: Median 27.9M / average 26.3M

Top vs typical

Balanced

1.1x

Captured sample: Highest sampled result divided by the median

Comment share

Some discussion

1%

Captured sample: 621.3K replies or comments / 87.5M interactions

Publishing pace

Light

0.9/week

Captured sample: 24 posts across the visible sample

Category details

Bio clarity

18/100

The bio is empty, so it communicates neither identity nor expected content.

  • No bio text is supplied.
  • No public link is present.
  • The display name identifies Billie Eilish but provides no content context.

Posting cadence

36/100

The captured sample is stale or too irregular to show a reliable publishing rhythm.

  • Newest visible post is 43 days old
  • 4 posts published in the 30-day window
  • 0.9 visible posts per week

Link path

50/100

No external destination was returned; this is treated as optional profile context.

  • No public destination returned
  • No public description returned
  • No public contact field returned

Search signals

59/100

The public sample provides limited recurring identity or topic signals.

  • Display name and handle identify the same account
  • Recurring topics: eilish
  • Category unavailable

Profile setup

75/100

The profile is missing public identity or context signals.

  • Bio missing
  • No public destination returned
  • Category unavailable

Caption context

75/100

Most sampled posts provide enough visible text to establish useful context.

  • 24 of 24 posts included text
  • 15 included at least 40 characters
  • 12 included at least 120 characters

Audience response

90/100

Public reactions are strong relative to the visible audience size.

  • 1.75% median public reactions per follower
  • 0.4% rough audience-size reference
  • 24 posts with public response totals sampled

Format mix

95/100

The captured sample is broad enough to compare format results.

  • 3 content formats found
  • 24 posts sampled

Profile roast

An empty bio followed by four near-identical perfume pitches makes this profile an embarrassing celebrity checkout aisle.

@billieeilish · C · 64/100

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