Followers
81.4M
About this metric
Public follower count at check time.
@bts.bighitofficial
Profile data checked Aug 6, 2026, 1:07 PM
Report generated Sep 29, 2026, 1:37 AM · Methodology
78/100
Mostly strong signals
Followers
81.4M
Public follower count at check time.
Typical views
19.8M
Median public views across 12 sampled posts and reels.
Typical response rate
3.7%
Median visible interactions divided by public follower count.
Comment share
0.79%
543.8K of 68.8M sampled interactions were comments.
Bio clarity
Limited
Topic consistency
Limited
Caption context
Limited
Posting cadence
Mixed
Search signals
Strong
Profile setup
Strong
Link path
Strong
Format mix
Strong
Audience response
Strong
Public engagement
92nd percentile
Audit score
88th percentile
The official BTS identity is clear, but the bio only announces “NORMAL” and does not define the account’s broader content scope.
Audience
BTS fans seeking release promotions, concert footage, tour updates, member-focused clips, and major event appearances.
Positioning
An official BTS update hub centered on current music, performances, tours, and high-profile appearances.
Bio/content match
MixedSeven of twelve sampled posts directly promote “NORMAL”; the rest focus on tours, FIFA appearances, or an unexplained casual caption.
Posting pace
4.7/week
Last post
55d ago
Content formats
3
Account type
Professional
View consistency
87%
Captured sample: Median 19.8M / average 22.7M
Top vs typical
2.2x
Captured sample: Highest sampled result divided by the median
Comment share
1%
Captured sample: 543.8K replies or comments / 68.8M interactions
Publishing pace
4.7/week
Captured sample: 24 posts across the visible sample
The official BTS identity is clear, but the bio only announces “NORMAL” and does not define the account’s broader content scope.
Seven of twelve sampled posts directly promote “NORMAL”; the rest focus on tours, FIFA appearances, or an unexplained casual caption.
Many sampled posts provide little visible text context.
The captured sample shows frequent, current publishing.
The profile and sampled content provide recurring identity and topic signals.
The profile has strong public identity and context signals.
The profile provides public context and a destination beyond the platform.
The captured sample is broad enough to compare format results.
Public reactions are strong relative to the visible audience size.
The “NORMAL” launch gets seven near-identical member cams, reducing this official profile to a polished spam folder.
@bts.bighitofficial · B · 78/100
<a href="https://auditmysocials.com/instagram-audit/bts.bighitofficial?ref=badge&rid=badge-instagram%3Abts.bighitofficial&utm_source=shared_report&utm_medium=badge&utm_campaign=profile_referral" rel="nofollow noopener" target="_blank"><img src="https://auditmysocials.com/api/badges/instagram/bts.bighitofficial.svg?variant=score&theme=dark" alt="BTS official Instagram audit: grade B, 78/100" width="360" height="88" loading="lazy"></a>Use SocialBu to schedule posts, manage replies, and keep your accounts active from one place.