Followers
3.4M
About this metric
Public follower count at check time.
@cocacola
Profile data checked Oct 13, 2026, 8:55 PM
Report generated Oct 13, 2026, 8:55 PM · Methodology
52/100
Limited profile signals
Followers
3.4M
Public follower count at check time.
Typical views
599.1K
Median public views across 6 sampled posts and reels.
Typical response rate
0.13%
Median visible interactions divided by public follower count.
Comment share
10.9%
27.3K of 250.6K sampled interactions were comments.
Bio clarity
Limited
Topic consistency
Limited
Audience response
Limited
Link path
Limited
Posting cadence
Limited
Caption context
Mixed
Profile setup
Strong
Search signals
Strong
Format mix
Strong
Public engagement
28th percentile
Audit score
5th percentile
“Classic since always” is a slogan, not a clear description of the brand’s product or expected content.
Audience
Coca-Cola fans and lifestyle audiences interested in music, food, beaches, gatherings, and nostalgic summer imagery.
Positioning
Coke is positioned as a familiar, timeless companion for food, entertainment, travel, and social occasions.
Bio/content match
WeakThe posts consistently promote Coke, but most emphasize summer lifestyles rather than the bio’s timeless-classic claim.
Posting pace
1.2/week
Last post
3d ago
Content formats
3
Account type
Professional
Highlights
0
View consistency
32%
Captured sample: Median 599.1K / average 1.9M
Top vs typical
9.4x
Captured sample: Highest sampled result divided by the median
Comment share
11%
Captured sample: 27.3K replies or comments / 250.6K interactions
Publishing pace
1.2/week
Captured sample: 24 posts across the visible sample
“Classic since always” is a slogan, not a clear description of the brand’s product or expected content.
The posts consistently promote Coke, but most emphasize summer lifestyles rather than the bio’s timeless-classic claim.
Public reactions are below the rough 0.4% audience-size reference for this sample.
No external destination was returned; this is treated as optional profile context.
The captured sample is stale or too irregular to show a reliable publishing rhythm.
Most sampled posts provide enough visible text to establish useful context.
The profile has strong public identity and context signals.
The profile and sampled content provide recurring identity and topic signals.
The captured sample is broad enough to compare format results.
“Classic since always” is the confidence of a drink that needs live music and beaches to seem interesting.
@cocacola · D · 52/100
<a href="https://auditmysocials.com/instagram-audit/cocacola?ref=badge&rid=badge-instagram%3Acocacola&utm_source=shared_report&utm_medium=badge&utm_campaign=profile_referral" rel="nofollow noopener" target="_blank"><img src="https://auditmysocials.com/api/badges/instagram/cocacola.svg?variant=score&theme=dark" alt="Coca-Cola Instagram audit: grade D, 52/100" width="360" height="88" loading="lazy"></a>Use SocialBu to schedule posts, manage replies, and keep your accounts active from one place.