Followers
136.5M
About this metric
Public follower count at check time.
@k.mbappe
Profile data checked Aug 6, 2026, 1:03 PM
Report generated Sep 23, 2026, 4:19 PM · Methodology
72/100
Mostly strong signals
Followers
136.5M
Public follower count at check time.
Typical views
12.7M
Median public views across 5 sampled posts and reels.
Typical response rate
2%
Median visible interactions divided by public follower count.
Comment share
1%
788.7K of 78.7M sampled interactions were comments.
Posting cadence
Limited
Bio clarity
Limited
Topic consistency
Limited
Link path
Limited
Caption context
Mixed
Search signals
Mixed
Profile setup
Strong
Format mix
Strong
Audience response
Strong
Public engagement
81st percentile
Audit score
73rd percentile
The name and Athlete category establish identity, while two team tags suggest football affiliations without explaining role or expected content.
Audience
Football followers, especially supporters of Real Madrid, France, and Mbappé’s commercial partnerships.
Positioning
A prominent football athlete profile mixing France-related posts, football promotion, tributes, and luxury or hospitality endorsements.
Bio/content match
MixedFrance and football posts support the athlete identity, but several meaningful captions focus on unrelated hospitality, fashion, and promotional partnerships.
Posting pace
1.9/week
Last post
50d ago
Content formats
3
Account type
Professional
View consistency
75%
Captured sample: Median 12.7M / average 17M
Top vs typical
2.3x
Captured sample: Highest sampled result divided by the median
Comment share
1%
Captured sample: 788.7K replies or comments / 78.7M interactions
Publishing pace
1.9/week
Captured sample: 24 posts across the visible sample
The captured sample is stale or too irregular to show a reliable publishing rhythm.
The name and Athlete category establish identity, while two team tags suggest football affiliations without explaining role or expected content.
France and football posts support the athlete identity, but several meaningful captions focus on unrelated hospitality, fashion, and promotional partnerships.
No external destination was returned; this is treated as optional profile context.
Many sampled posts provide little visible text context.
The public sample provides limited recurring identity or topic signals.
The profile has strong public identity and context signals.
The captured sample is broad enough to compare format results.
Public reactions are strong relative to the visible audience size.
Two team tags posing as a bio make the Accor, Nike, Loewe, and FC27 ad parade look like sponsored-content landfill.
@k.mbappe · C · 72/100
<a href="https://auditmysocials.com/instagram-audit/k.mbappe?ref=badge&rid=badge-instagram%3Ak.mbappe&utm_source=shared_report&utm_medium=badge&utm_campaign=profile_referral" rel="nofollow noopener" target="_blank"><img src="https://auditmysocials.com/api/badges/instagram/k.mbappe.svg?variant=score&theme=dark" alt="Kylian Mbappé Instagram audit: grade C, 72/100" width="360" height="88" loading="lazy"></a>Use SocialBu to schedule posts, manage replies, and keep your accounts active from one place.