Kylie avatar

Kylie

Instagram

@kyliejenner

Profile data checked Aug 6, 2026, 12:57 PM

Report generated Sep 10, 2026, 5:50 PM

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Followers

381.5M

About this metric

Public follower count at check time.

Typical views

23.9M

About this metric

Median public views across 2 sampled posts and reels.

Typical response rate

0.46%

About this metric

Median visible interactions divided by public follower count.

Comment share

0.28%

About this metric

130.3K of 46.7M sampled interactions were comments.

Category scores

Out of 100

Bio clarity

Limited

18/100

Posting cadence

Limited

47/100

Topic consistency

Limited

48/100

Search signals

Limited

57/100

Link path

Limited

60/100

Caption context

Limited

64/100

Format mix

Strong

80/100

Profile setup

Strong

85/100

Audience response

Strong

98/100

Peer position

41 Instagram profiles · Over 1M · updated Sep 11, 26

Public engagement

52nd percentile

52/100

Audit score

52nd percentile

52/100

Bio and content

12 of 24 posts analyzed

The bio is only two brand handles. It does not explain who Kylie is or what followers should expect.

Audience

People interested in Kylie Cosmetics, Khy fashion, product launches, celebrity collaborations, and lifestyle content.

Positioning

A celebrity-led promotional profile spanning owned beauty and fashion brands, partnerships, and occasional personal lifestyle posts.

Bio/content match

Mixed

Five of nine meaningful posts support the listed cosmetics or fashion brands. Four promote Dunkin or Meta collaborations outside the bio.

Public interactions on posts published in the last 30 days

8 posts in window

Posting pace

1.9/week

Last post

36d ago

Content formats

2

Account type

Professional

Content patterns

View consistency

Small sample

50%

Captured sample: Median 23.9M / average 23.9M

Top vs typical

Small sample

1.2x

Captured sample: Highest sampled result divided by the median

Comment share

No discussion

0%

Captured sample: 130.3K replies or comments / 46.7M interactions

Publishing pace

Light

1.9/week

Captured sample: 24 posts across the visible sample

Category details

Bio clarity

18/100

The bio is only two brand handles. It does not explain who Kylie is or what followers should expect.

  • Display name is only “Kylie.”
  • Bio contains only @kyliecosmetics and @khy.
  • No role, description, topics, or public link is provided.

Posting cadence

47/100

The captured sample is stale or too irregular to show a reliable publishing rhythm.

  • Newest visible post is 36 days old
  • 8 posts published in the 30-day window
  • 1.9 visible posts per week

Topic consistency

48/100

Five of nine meaningful posts support the listed cosmetics or fashion brands. Four promote Dunkin or Meta collaborations outside the bio.

  • Three meaningful posts promote Kylie Cosmetics or its fragrance trio.
  • Two meaningful posts promote Khy bikini collections.

Search signals

57/100

The public sample provides limited recurring identity or topic signals.

  • Display name and handle have limited overlap
  • No recurring topic terms found
  • Category unavailable

Link path

60/100

No external destination was returned; this is treated as optional profile context.

  • No public destination returned
  • Public description found
  • No public contact field returned

Caption context

64/100

Many sampled posts provide little visible text context.

  • 24 of 24 posts included text
  • 13 included at least 40 characters
  • 5 included at least 120 characters

Format mix

80/100

The captured sample is broad enough to compare format results.

  • 2 content formats found
  • 24 posts sampled

Profile setup

85/100

The profile has strong public identity and context signals.

  • Bio found
  • No public destination returned
  • Category unavailable

Audience response

98/100

Public reactions are strong relative to the visible audience size.

  • 0.46% median public reactions per follower
  • 0.4% rough audience-size reference
  • 24 posts with public response totals sampled

Profile roast

Two naked brand tags introduce perfume, bikinis, Dunkin drinks, and Meta glasses. This profile reads like an incoherent ad landfill.

@kyliejenner · C · 66/100

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