Followers
66M
About this metric
Public follower count at check time.
@manutd
Profile data checked Aug 6, 2026, 1:13 PM
Report generated Sep 12, 2026, 3:48 PM · Methodology
51/100
Limited profile signals
Followers
66M
Public follower count at check time.
Typical views
1.8M
Median public views across 8 sampled posts and reels.
Typical response rate
0.12%
Median visible interactions divided by public follower count.
Comment share
0.5%
10.3K of 2.1M sampled interactions were comments.
Topic consistency
Limited
Audience response
Limited
Bio clarity
Limited
Caption context
Limited
Search signals
Limited
Link path
Limited
Posting cadence
Mixed
Profile setup
Strong
Format mix
Strong
Public engagement
14th percentile
Audit score
3rd percentile
The account identity is clear from the name, but the bio is a temporary away-shirt advertisement rather than a clear content description.
Audience
Manchester United supporters interested in club updates, training clips, team news, nostalgia, and merchandise.
Positioning
A Manchester United club profile framed around its 2026/27 blue away kit and an immediate purchase prompt.
Bio/content match
WeakThe sampled posts cover training, season preparation, nostalgia, and coaching news, with none clearly supporting the blue away-shirt promotion.
Posting pace
5.6/week
Last post
37d ago
Content formats
3
Account type
Business
View consistency
100%
Captured sample: Median 1.8M / average 1.8M
Top vs typical
1.8x
Captured sample: Highest sampled result divided by the median
Comment share
0%
Captured sample: 10.3K replies or comments / 2.1M interactions
Publishing pace
5.6/week
Captured sample: 24 posts across the visible sample
The sampled posts cover training, season preparation, nostalgia, and coaching news, with none clearly supporting the blue away-shirt promotion.
Public reactions are below the rough 0.4% audience-size reference for this sample.
The account identity is clear from the name, but the bio is a temporary away-shirt advertisement rather than a clear content description.
Many sampled posts provide little visible text context.
The public sample provides limited recurring identity or topic signals.
No external destination was returned; this is treated as optional profile context.
The captured sample shows frequent, current publishing.
The profile has strong public identity and context signals.
The captured sample is broad enough to compare format results.
The “2026/27 away shirt” sales pitch is empty bullshit when twelve sampled posts never mention the shirt once.
@manutd · D · 51/100
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