Followers
28.2K
About this metric
Public follower count at check time.
Matt Deseno Instagram stats
Instagram@mattdeseno
Profile data checked Nov 3, 2026, 7:39 PM
Report generated Nov 3, 2026, 7:39 PM Ā· Methodology
64/100
Mixed profile signals
Typical views
938.5
About this metric
Median public views across 8 sampled posts and reels.
Typical response rate
0.1%
About this metric
Median visible interactions divided by public follower count.
Comment share
6%
About this metric
44 of 728 sampled interactions were comments.
Category scores
Out of 100Audience response
Limited
8/100
Topic consistency
Limited
48/100
Caption context
Mixed
74/100
Bio clarity
Strong
82/100
Link path
Strong
90/100
Search signals
Strong
94/100
Format mix
Strong
95/100
Profile setup
Strong
100/100
Posting cadence
Strong
100/100
Peer position
3981 Instagram profiles Ā· 10K to 100K Ā· updated Nov 5, 26Public engagement
9th percentile
Audit score
29th percentile
Bio and content
12 of 24 posts analyzedMatt Deseno identifies himself as a SaaS-tools CEO focused on business growth while emphasizing success at work and at home.
Audience
SaaS entrepreneurs, agency owners, HighLevel users, affiliates, and business-community peers.
Positioning
A results-driven SaaS executive presenting professional achievement, community relationships, and family-centered success as compatible goals.
Bio/content match
MixedThe content reinforces HighLevel leadership and business-community involvement, but rarely demonstrates SaaS growth expertise or the promised home-life dimension.
Public interactions on posts published in the last 30 days
18 posts in windowPosting pace
4.2/week
Last post
1d ago
Content formats
3
Account type
Professional
Highlights
0
Content patterns
View consistency
71%
Captured sample: Median 938.5 / average 1,315.6
Top vs typical
3.0x
Captured sample: Highest sampled result divided by the median
Comment share
6%
Captured sample: 44 replies or comments / 728 interactions
Publishing pace
4.2/week
Captured sample: 24 posts across the visible sample
Category details
Audience response
Public reactions are below the rough 1.2% audience-size reference for this sample.
- 0.10% median public reactions per follower
- 1.2% rough audience-size reference
- 24 posts with public response totals sampled
Topic consistency
The content reinforces HighLevel leadership and business-community involvement, but rarely demonstrates SaaS growth expertise or the promised home-life dimension.
- Multiple posts center on the HighLevel LevelUp Summit.
- Business owners, affiliates, developers, and support teams receive repeated attention.
Caption context
Many sampled posts provide little visible text context.
- 24 of 24 posts included text
- 15 included at least 40 characters
- 11 included at least 120 characters
Bio clarity
Matt Deseno identifies himself as a SaaS-tools CEO focused on business growth while emphasizing success at work and at home.
- Names himself as CEO of HL Pro Tools.
- Claims work with more than 5,000 SaaS entrepreneurs.
Link path
The profile provides public context and a destination beyond the platform.
- Public destination found
- Public description found
- No public contact field returned
Search signals
The profile and sampled content provide recurring identity and topic signals.
- Display name and handle identify the same account
- Recurring topics: years
- Category: Entrepreneur
Format mix
The captured sample is broad enough to compare format results.
- 3 content formats found
- 24 posts sampled
Profile setup
The profile has strong public identity and context signals.
- Bio found
- Public destination found
- Category: Entrepreneur
Posting cadence
The captured sample shows frequent, current publishing.
- Newest visible post is 1 days old
- 18 posts published in the 30-day window
- 4.2 visible posts per week
Profile roast
Eighteen years preparing to hand Gary V a bottle, and you narrated it like the fucking moon landing.
@mattdeseno Ā· C Ā· 64/100
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