Followers
268.3K
About this metric
Public follower count at check time.
@midea_global
Profile data checked Nov 1, 2026, 10:40 AM
Report generated Nov 1, 2026, 10:40 AM · Methodology
83/100
Mostly strong signals
Followers
268.3K
Public follower count at check time.
Typical views
1.7M
Median public views across 10 sampled posts and reels.
Typical response rate
6%
Median visible interactions divided by public follower count.
Comment share
0.02%
192 of 1M sampled interactions were comments.
Topic consistency
Limited
Bio clarity
Strong
Posting cadence
Strong
Audience response
Strong
Search signals
Strong
Profile setup
Strong
Link path
Strong
Format mix
Strong
Caption context
Strong
Public engagement
92nd percentile
Audit score
85th percentile
Midea identifies itself as a smart-home and home-appliance brand focused on simplifying everyday domestic life.
Audience
Consumers interested in smart appliances, home comfort, convenience, and lower household energy use.
Positioning
An appliance brand promising smarter, easier, and more energy-efficient home life under the “Simply Ideal” platform.
Bio/content match
MixedAppliance, energy-saving, and home-comfort posts support the bio, while repeated football sponsorship content shifts attention away from smart-home products.
Posting pace
2.8/week
Last post
3d ago
Content formats
3
Account type
Professional
Highlights
0
View consistency
9%
Captured sample: Median 1.7M / average 18.8M
Top vs typical
97.4x
Captured sample: Highest sampled result divided by the median
Comment share
0%
Captured sample: 192 replies or comments / 1M interactions
Publishing pace
2.8/week
Captured sample: 24 posts across the visible sample
Appliance, energy-saving, and home-comfort posts support the bio, while repeated football sponsorship content shifts attention away from smart-home products.
Midea identifies itself as a smart-home and home-appliance brand focused on simplifying everyday domestic life.
The captured sample shows frequent, current publishing.
Public reactions are strong relative to the visible audience size.
The profile and sampled content provide recurring identity and topic signals.
The profile has strong public identity and context signals.
The profile provides public context and a destination beyond the platform.
The captured sample is broad enough to compare format results.
Most sampled posts provide enough visible text to establish useful context.
You became Barcelona’s Main Partner, then begged strangers for jersey screenshots as proof you exist.
@midea_global · B · 83/100
<a href="https://auditmysocials.com/instagram-audit/midea_global?ref=badge&rid=badge-instagram%3Amidea_global&utm_source=shared_report&utm_medium=badge&utm_campaign=profile_referral" rel="nofollow noopener" target="_blank"><img src="https://auditmysocials.com/api/badges/instagram/midea_global.svg?variant=score&theme=dark" alt="Midea Instagram audit: grade B, 83/100" width="360" height="88" loading="lazy"></a>Use SocialBu to schedule posts, manage replies, and keep your accounts active from one place.