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@businessinsider

Profile data checked Aug 6, 2026, 3:12 PM

Report generated Sep 28, 2026, 8:13 AM · Methodology

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Followers

976.8K

About this metric

Public follower count at check time.

Typical post

0

About this metric

Median interactions across 15 sampled posts.

Reply share

16%

About this metric

7 of 43 sampled interactions were replies.

Amplification

14%

About this metric

Share of sampled interactions from reposts or quotes.

Category scores

Out of 100

Conversation response

Limited

0/100

Topic consistency

Limited

48/100

Profile links

Limited

60/100

Posting cadence

Limited

64/100

Network discovery

Mixed

70/100

Interaction mix

Mixed

75/100

Bio clarity

Strong

82/100

Profile setup

Strong

85/100

Post context

Strong

97/100

Bio and content

12 of 15 posts analyzed

A business-news publication offering essential information about business.

Audience

Readers seeking accessible business, technology, workplace, economic, and corporate news.

Positioning

A broad business-news source framed as a concise guide to essential developments.

Bio/content match

Mixed

Five of 12 sampled posts clearly concern business, technology, work, or careers; the rest center on travel, cooking, war, and lifestyle.

Public interactions on posts published in the last 30 days

14 posts in window

Posting pace

3.3/week

Last post

53d ago

Conversation patterns

Response consistency

Spiky

0%

Captured sample: Median 0 / average 2.9

Top vs typical

No baseline

No baseline

Captured sample: Highest sampled result divided by the median

Reply share

Some discussion

16%

Captured sample: 7 replies or comments / 43 interactions

Publishing pace

Frequent

3.3/week

Captured sample: 15 posts across the visible sample

Category details

Conversation response

0/100

Public reactions are below the rough 0.45% audience-size reference for this sample.

  • 0.00% median public reactions per follower
  • 0.45% rough audience-size reference
  • 15 posts with public response totals sampled

Topic consistency

48/100

Five of 12 sampled posts clearly concern business, technology, work, or careers; the rest center on travel, cooking, war, and lifestyle.

  • AI job-risk post directly addresses economics and work.
  • DeepMind post covers technology competition.

Profile links

60/100

No external destination was returned; this is treated as optional profile context.

  • No public destination returned
  • Public description found
  • No public contact field returned

Posting cadence

64/100

The captured sample is stale or too irregular to show a reliable publishing rhythm.

  • Newest visible post is 53 days old
  • 14 posts published in the 30-day window
  • 3.3 visible posts per week

Network discovery

70/100

The public sample provides limited recurring identity or topic signals.

  • Display name and handle identify the same account
  • No recurring topic terms found
  • Category unavailable

Interaction mix

75/100

The sample earns more than one kind of conversation response.

  • 16% reply share
  • 14% amplification share
  • 1 post formats found

Bio clarity

82/100

A business-news publication offering essential information about business.

  • Display name identifies Business Insider.
  • Bio explicitly promises necessary business information.

Profile setup

85/100

The profile has strong public identity and context signals.

  • Bio found
  • No public destination returned
  • Category unavailable

Post context

97/100

Most sampled posts provide enough visible text to establish useful context.

  • 15 of 15 posts included text
  • 15 included at least 20 characters
  • 13 included at least 80 characters

Profile roast

Calling pet travel, quick cooking, sweaters, and war essential business knowledge makes this profile an incoherent link landfill.

@businessinsider · D · 54/100

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