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The Guardian

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@theguardian

Profile data checked Aug 6, 2026, 6:55 PM

Report generated Aug 6, 2026, 6:56 PM

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Followers

9.4M

About this metric

Public follower count at check time.

Page likes

9.5M

About this metric

Public page-like count at check time.

Typical public response

196

About this metric

Median reactions and comments across 9 sampled items with public response totals.

Typical response rate

0.002%

About this metric

Median public reactions and comments divided by public followers.

Category scores

Out of 100

Public response

Limited

1/100

Topic consistency

Limited

48/100

Post and Reels mix

Strong

80/100

Intro clarity

Strong

82/100

Publishing rhythm

Strong

89/100

Contact paths

Strong

90/100

Page discovery

Strong

92/100

Post context

Strong

93/100

Page foundation

Strong

100/100

Peer position

135 Facebook profiles · Over 1M · updated Sep 9, 26

Public engagement

31st percentile

31/100

Audit score

45th percentile

45/100

Bio and content

12 of 19 posts analyzed

The bio clearly states the identity and main topics of the profile, indicating that it is a news and media company with a liberal perspective.

Audience

General public

Positioning

News and media

Bio/content match

Mixed

The sampled posts cover a range of topics, including environmental issues, relationships, and social justice, but do not clearly support the bio claim of being.

Public interactions on posts published in the last 30 days

14 posts in window

Typical Reel views

53K

Comment share

43.8%

Posting pace

3.3/week

Last post

0d ago

Content formats

2

Content patterns

View consistency

Spiky

25%

Captured sample: Median 53K / average 208.5K

Top vs typical

Top-heavy

17.2x

Captured sample: Highest sampled result divided by the median

Comment share

Conversation-led

44%

Captured sample: 1,849 replies or comments / 4,226 interactions

Publishing pace

Frequent

3.3/week

Captured sample: 19 posts across the visible sample

Category details

Public response

1/100

Public reactions are below the rough 0.14% audience-size reference for this sample.

  • 0.00% median public reactions per follower
  • 0.14% rough audience-size reference
  • 9 posts with public response totals sampled

Topic consistency

48/100

The sampled posts cover a range of topics, including environmental issues, relationships, and social justice, but do not clearly support the bio claim of being.

  • The Cambridge academic has rightly now resigned. But that won’t end the targeting of senior black figures or the lazy way institutions promote faux equality

Post and Reels mix

80/100

The captured sample is broad enough to compare format results.

  • 2 content formats found
  • 19 posts sampled

Intro clarity

82/100

The bio clearly states the identity and main topics of the profile, indicating that it is a news and media company with a liberal perspective.

  • The world's leading liberal voice, since 1821

Publishing rhythm

89/100

The captured sample shows frequent, current publishing.

  • Newest visible post is 0 days old
  • 14 posts published in the 30-day window
  • 3.3 visible posts per week

Contact paths

90/100

The profile provides public context and a destination beyond the platform.

  • Public destination found
  • Public description found
  • No public contact field returned

Page discovery

92/100

The profile and sampled content provide recurring identity and topic signals.

  • Display name and handle identify the same account
  • Recurring topics: guardian, youtube, theguardian
  • Category: Media/news company

Post context

93/100

Most sampled posts provide enough visible text to establish useful context.

  • 18 of 19 posts included text
  • 18 included at least 40 characters
  • 16 included at least 120 characters

Page foundation

100/100

The profile has strong public identity and context signals.

  • Bio found
  • Public destination found
  • Category: Media/news company

Profile roast

@theguardian built a crowd and trained it to keep scrolling.

@theguardian · C · 62/100

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