Followers
16M
About this metric
Public follower count at check time.
The Weeknd
Facebook@theweeknd
Profile data checked Aug 6, 2026, 6:51 PM
Report generated Aug 6, 2026, 6:52 PM
53/100
Limited profile signals
Page likes
16.7M
About this metric
Public page-like count at check time.
Typical public response
2,783
About this metric
Median reactions and comments across 6 sampled items with public response totals.
Typical response rate
0.02%
About this metric
Median public reactions and comments divided by public followers.
Category scores
Out of 100Public response
Limited
11/100
Publishing rhythm
Limited
25/100
Post context
Limited
40/100
Contact paths
Limited
60/100
Post and Reels mix
Strong
80/100
Intro clarity
Strong
82/100
Topic consistency
Strong
85/100
Page discovery
Strong
88/100
Page foundation
Strong
95/100
Peer position
135 Facebook profiles · Over 1M · updated Sep 9, 26Public engagement
67th percentile
Audit score
17th percentile
Bio and content
12 of 16 posts analyzedIdentifies the official page for The Weeknd, with the musician category establishing the account’s identity and expected entertainment content.
Audience
Fans seeking tour announcements, music videos, film promotions, screenings, and release updates.
Positioning
An official artist channel focused on promoting tours, music videos, theatrical projects, tickets, and release dates.
Bio/content match
StrongAll seven captioned posts promote artist-related tours, shows, music videos, screenings, or theatrical releases.
Public interactions on posts published in the last 30 days
0 posts in windowTypical Reel views
631K
Comment share
16%
Posting pace
0.0/week
Last post
301d ago
Content formats
2
The available post sample did not include posts from the 30 days before this check.
Category details
Public response
Public reactions are below the rough 0.14% audience-size reference for this sample.
- 0.02% median public reactions per follower
- 0.14% rough audience-size reference
- 6 posts with public response totals sampled
Publishing rhythm
The captured sample is stale or too irregular to show a reliable publishing rhythm.
- Newest visible post is 301 days old
- 0 posts published in the 30-day window
- 0.0 visible posts per week
Post context
Many sampled posts provide little visible text context.
- 11 of 16 posts included text
- 7 included at least 40 characters
- 0 included at least 120 characters
Contact paths
No external destination was returned; this is treated as optional profile context.
- No public destination returned
- Public description found
- No public contact field returned
Post and Reels mix
The captured sample is broad enough to compare format results.
- 2 content formats found
- 16 posts sampled
Intro clarity
Identifies the official page for The Weeknd, with the musician category establishing the account’s identity and expected entertainment content.
- Bio names this as The Weeknd’s official Facebook page.
- Profile category identifies the account as a musician.
Topic consistency
All seven captioned posts promote artist-related tours, shows, music videos, screenings, or theatrical releases.
- Tour post lists European cities and presale access.
- Boston post references a live show.
- One post announces the “DRIVE” music video release and a May date.
Page discovery
The profile and sampled content provide recurring identity and topic signals.
- Display name and handle identify the same account
- Recurring topics: hurry
- Category: Musician
Page foundation
The profile has strong public identity and context signals.
- Bio found
- No public destination returned
- Category: Musician
Profile roast
The “Official Facebook page” bio is empty paperwork, and five captionless videos make this profile an embarrassing content dump.
@theweeknd · D · 53/100
Related profiles
Ferrari@ferrari16M followersCF1@formula116M followersCAirbnb@airbnb16M followersFMessenger@messenger17M followersCDua Lipa@dualipa17M followersBAvengers@avengers15M followersBLEGO@lego15M followersCStar Wars@starwars18M followersCFaizan Ahmed@faixi.khan.23,600 followersCRiceland Healthcare@ricelandhealthcare13K followersC
Embed this report
<a href="https://auditmysocials.com/facebook-audit/theweeknd?ref=badge&rid=badge-facebook%3Atheweeknd&utm_source=shared_report&utm_medium=badge&utm_campaign=profile_referral" rel="nofollow noopener" target="_blank"><img src="https://auditmysocials.com/api/badges/facebook/theweeknd.svg?variant=score&theme=dark" alt="The Weeknd Facebook audit: grade D, 53/100" width="360" height="88" loading="lazy"></a>Plan what to publish next
Use SocialBu to schedule posts, manage replies, and keep your accounts active from one place.