Followers
88.2M
About this metric
Public follower count at check time.
@nba
Profile data checked Aug 6, 2026, 1:06 PM
Report generated Sep 24, 2026, 6:54 AM · Methodology
64/100
Mixed profile signals
Followers
88.2M
Public follower count at check time.
Typical views
1.8M
Median public views across 7 sampled posts and reels.
Typical response rate
0.03%
Median visible interactions divided by public follower count.
Comment share
1%
13.8K of 1.3M sampled interactions were comments.
Audience response
Limited
Topic consistency
Limited
Posting cadence
Mixed
Bio clarity
Strong
Link path
Strong
Caption context
Strong
Format mix
Strong
Profile setup
Strong
Search signals
Strong
Public engagement
6th percentile
Audit score
39th percentile
The official NBA profile promises recaps of standout plays, performances, and moments from the 2025-26 NBA season.
Audience
NBA fans seeking highlights, player performances, statistics, celebrations, and memorable league moments.
Positioning
An official, energetic highlight hub recapping the current NBA season through clips, carousels, rankings, and player features.
Bio/content match
MixedSeven of 12 sampled posts support the NBA recap promise. Five focus on WNBA games or awards, creating a direct scope mismatch.
Posting pace
5.6/week
Last post
49d ago
Content formats
3
Account type
Professional
View consistency
95%
Captured sample: Median 1.8M / average 1.9M
Top vs typical
2.4x
Captured sample: Highest sampled result divided by the median
Comment share
1%
Captured sample: 13.8K replies or comments / 1.3M interactions
Publishing pace
5.6/week
Captured sample: 24 posts across the visible sample
Public reactions are below the rough 0.4% audience-size reference for this sample.
Seven of 12 sampled posts support the NBA recap promise. Five focus on WNBA games or awards, creating a direct scope mismatch.
The captured sample shows frequent, current publishing.
The official NBA profile promises recaps of standout plays, performances, and moments from the 2025-26 NBA season.
The profile provides public context and a destination beyond the platform.
Most sampled posts provide enough visible text to establish useful context.
The captured sample is broad enough to compare format results.
The profile has strong public identity and context signals.
The profile and sampled content provide recurring identity and topic signals.
Calling this a 2025-26 NBA recap is bullshit when five sampled posts cover WNBA games and awards.
@nba · C · 64/100
<a href="https://auditmysocials.com/instagram-audit/nba?ref=badge&rid=badge-instagram%3Anba&utm_source=shared_report&utm_medium=badge&utm_campaign=profile_referral" rel="nofollow noopener" target="_blank"><img src="https://auditmysocials.com/api/badges/instagram/nba.svg?variant=score&theme=dark" alt="NBA Instagram audit: grade C, 64/100" width="360" height="88" loading="lazy"></a>Use SocialBu to schedule posts, manage replies, and keep your accounts active from one place.