Followers
291M
About this metric
Public follower count at check time.
@nike
Profile data checked Oct 9, 2026, 12:44 PM
Report generated Oct 9, 2026, 12:44 PM · Methodology
53/100
Limited profile signals
Followers
291M
Public follower count at check time.
Typical views
3.2M
Median public views across 11 sampled posts and reels.
Typical response rate
0.03%
Median visible interactions divided by public follower count.
Comment share
0.57%
34.9K of 6.1M sampled interactions were comments.
Audience response
Limited
Bio clarity
Limited
Topic consistency
Limited
Posting cadence
Mixed
Search signals
Mixed
Caption context
Strong
Profile setup
Strong
Link path
Strong
Format mix
Strong
Public engagement
8th percentile
Audit score
8th percentile
A famous motivational slogan provides no explicit identity, product category, or content expectations.
Audience
Athletes, sports fans, sneaker enthusiasts, and followers of performance-driven fashion and celebrity collaborations.
Positioning
A sportswear brand connecting athletic achievement, competition, footwear launches, and high-profile collaborations.
Bio/content match
MixedThe posts reinforce motivation and achievement, but frequent product launches and fashion collaborations extend far beyond the slogan’s meaning.
Posting pace
1.9/week
Last post
1d ago
Content formats
3
Account type
Professional
Highlights
0
View consistency
44%
Captured sample: Median 3.2M / average 7.3M
Top vs typical
13.6x
Captured sample: Highest sampled result divided by the median
Comment share
1%
Captured sample: 34.9K replies or comments / 6.1M interactions
Publishing pace
1.9/week
Captured sample: 24 posts across the visible sample
Public reactions are below the rough 0.4% audience-size reference for this sample.
A famous motivational slogan provides no explicit identity, product category, or content expectations.
The posts reinforce motivation and achievement, but frequent product launches and fashion collaborations extend far beyond the slogan’s meaning.
The captured sample is stale or too irregular to show a reliable publishing rhythm.
The public sample provides limited recurring identity or topic signals.
Most sampled posts provide enough visible text to establish useful context.
The profile has strong public identity and context signals.
The profile provides public context and a destination beyond the platform.
The captured sample is broad enough to compare format results.
Nike, Just Do It is three words, yet you need champions to make them sound credible.
@nike · D · 53/100
<a href="https://auditmysocials.com/instagram-audit/nike?ref=badge&rid=badge-instagram%3Anike&utm_source=shared_report&utm_medium=badge&utm_campaign=profile_referral" rel="nofollow noopener" target="_blank"><img src="https://auditmysocials.com/api/badges/instagram/nike.svg?variant=score&theme=dark" alt="Nike Instagram audit: grade D, 53/100" width="360" height="88" loading="lazy"></a>Use SocialBu to schedule posts, manage replies, and keep your accounts active from one place.