OpenAI avatar

OpenAI Instagram stats

Instagram

@openai

Profile data checked Aug 10, 2026, 3:23 PM

Report generated Aug 10, 2026, 3:23 PM · Methodology

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Followers

6.5M

About this metric

Public follower count at check time.

Typical views

379.4K

About this metric

Median public views across 14 sampled posts and reels.

Typical response rate

0.03%

About this metric

Median visible interactions divided by public follower count.

Comment share

2.7%

About this metric

3,270 of 121K sampled interactions were comments.

Category scores

Out of 100

Audience response

Limited

7/100

Topic consistency

Limited

48/100

Search signals

Mixed

78/100

Bio clarity

Strong

82/100

Caption context

Strong

89/100

Profile setup

Strong

90/100

Link path

Strong

90/100

Format mix

Strong

95/100

Posting cadence

Strong

100/100

Peer position

124 Instagram profiles · Over 1M · updated Oct 20, 26

Public engagement

8th percentile

8/100

Audit score

39th percentile

39/100

Bio and content

12 of 24 posts analyzed

OpenAI's bio clearly states its mission and parentage of AI-related projects.

Audience

General public, developers, and AI enthusiasts

Positioning

AI development, education, and community building

Bio/content match

Mixed

OpenAI promotes AI benefits for all, but posts show a mix of AI applications and unrelated content.

Public views on posts published in the last 30 days

12 posts in window

Posting pace

5.1/week

Last post

2d ago

Content formats

3

Account type

Professional

Highlights

0

Content patterns

View consistency

Uneven

56%

Captured sample: Median 379.4K / average 675K

Top vs typical

Top-heavy

7.8x

Captured sample: Highest sampled result divided by the median

Comment share

Some discussion

3%

Captured sample: 3,270 replies or comments / 121K interactions

Publishing pace

Frequent

5.1/week

Captured sample: 24 posts across the visible sample

Category details

Audience response

7/100

Public reactions are below the rough 0.4% audience-size reference for this sample.

  • 0.03% median public reactions per follower
  • 0.4% rough audience-size reference
  • 24 posts with public response totals sampled

Topic consistency

48/100

OpenAI promotes AI benefits for all, but posts show a mix of AI applications and unrelated content.

  • OpenAI’s mission is to ensure artificial intelligence benefits all of humanity.
  • Real-time grammar corrections with GPT-Live
  • Your new birdwatching buddy is here. Make your own at the link in bio.

Search signals

78/100

The profile and sampled content provide recurring identity and topic signals.

  • Display name and handle identify the same account
  • Recurring topics: chatgpt, codex
  • Category unavailable

Bio clarity

82/100

OpenAI's bio clearly states its mission and parentage of AI-related projects.

  • OpenAI’s mission is to ensure artificial intelligence benefits all of humanity.
  • Proud parent of @chatgpt and @openaidevs

Caption context

89/100

Most sampled posts provide enough visible text to establish useful context.

  • 24 of 24 posts included text
  • 22 included at least 40 characters
  • 16 included at least 120 characters

Profile setup

90/100

The profile has strong public identity and context signals.

  • Bio found
  • Public destination found
  • Category unavailable

Link path

90/100

The profile provides public context and a destination beyond the platform.

  • Public destination found
  • Public description found
  • No public contact field returned

Format mix

95/100

The captured sample is broad enough to compare format results.

  • 3 content formats found
  • 24 posts sampled

Posting cadence

100/100

The captured sample shows frequent, current publishing.

  • Newest visible post is 2 days old
  • 22 posts published in the 30-day window
  • 5.1 visible posts per week

Profile roast

@openai built a crowd and trained it to keep scrolling.

@openai · C · 64/100

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