NFL avatar

NFL

X

@nfl

Profile data checked Aug 6, 2026, 11:44 PM

Report generated Aug 6, 2026, 11:44 PM

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Followers

36.7M

About this metric

Public follower count at check time.

Typical views

69.8K

About this metric

Median views across 19 sampled posts.

Responses / 1K views

5.2

About this metric

Median likes, replies, reposts, and quotes per 1,000 public post views.

Reply share

2%

About this metric

983 of 39.4K sampled interactions were replies.

Category scores

Out of 100

Conversation response

Limited

44/100

Bio clarity

Limited

48/100

Posting cadence

Limited

50/100

Topic consistency

Strong

85/100

Profile links

Strong

90/100

Post context

Strong

94/100

Post mix

Strong

95/100

Search signals

Strong

98/100

Profile setup

Strong

100/100

Peer position

52 X profiles · Over 1M · updated Sep 11, 26

Public engagement

28th percentile

28/100

Audit score

47th percentile

47/100

Bio and content

12 of 19 posts analyzed

The NFL identity and football topic are evident, but the slogan does not explain the account’s news, highlights, or game-promotion focus.

Audience

NFL fans seeking player updates, league news, game coverage, highlights, and broadcast information.

Positioning

An official league account serving as a fast-moving hub for NFL news, player moments, game promotion, and team content.

Bio/content match

Strong

All meaningful posts concern NFL players, teams, league news, or Hall of Fame Game coverage, directly supporting the football focus.

Public views across sampled popular posts

19 sampled posts

Amplification

15%

Bookmarks / 1K views

0.2

Posts analyzed

19

Conversation patterns

View consistency

Spiky

28%

Popular-post sample: Median 69.8K / average 250.2K

Top vs typical

Top-heavy

40.5x

Popular-post sample: Highest sampled result divided by the median

Reply share

Some discussion

2%

Popular-post sample: 983 replies or comments / 39.4K interactions

Category details

Conversation response

44/100

Response is discounted because X exposes popularity-ranked posts, not a representative recent sample.

  • 5.2 median public responses per 1,000 views
  • 78% median-to-average response-rate consistency
  • 19 posts with public view counts

Bio clarity

48/100

The NFL identity and football topic are evident, but the slogan does not explain the account’s news, highlights, or game-promotion focus.

  • The handle and display name identify the NFL.
  • The bio says only “football is in the air.”
  • The profile is categorized as a business.

Posting cadence

50/100

Posting cadence is not scored because the available public sample is popularity-ranked, not chronological.

  • 19 popular posts analyzed
  • No posting-frequency claim was inferred from this sample

Topic consistency

85/100

All meaningful posts concern NFL players, teams, league news, or Hall of Fame Game coverage, directly supporting the football focus.

  • Multiple posts promote the Hall of Fame Game broadcast.
  • Posts feature Panthers and Cardinals players before the game.
  • One post reports Jahmyr Gibbs’s contract extension news at the Lions.

Profile links

90/100

The profile provides a public destination beyond X.

  • Public external link found
  • Verified account

Post context

94/100

Most sampled posts provide enough visible text to establish useful context.

  • 19 of 19 posts included text
  • 19 included at least 20 characters
  • 14 included at least 80 characters

Post mix

95/100

The captured sample is broad enough to compare format results.

  • 4 content formats found
  • 19 posts sampled

Search signals

98/100

The account has clear identity and recurring topic signals.

  • Verified identity found
  • Category: Business
  • Recurring topics: profootballhof, stream, nflplus

Profile setup

100/100

The profile has strong public identity signals; bio and external links are optional context.

  • Display name found
  • Avatar found
  • Verified account

Profile roast

“Football is in the air” is empty bullshit when one Hall of Fame Game plug gets reheated into stadium spam.

@nfl · C · 71/100

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