Followers
26.2M
About this metric
Public follower count at check time.
@theeconomist
Profile data checked Aug 6, 2026, 7:07 PM
Report generated Aug 6, 2026, 7:07 PM
57/100
Mixed profile signals
Followers
26.2M
Public follower count at check time.
Typical views
24.7K
Median views across 21 sampled posts.
Responses / 1K views
0.66
Median likes, replies, reposts, and quotes per 1,000 public post views.
Reply share
31%
120 of 385 sampled interactions were replies.
Conversation response
Limited
Posting cadence
Limited
Post mix
Strong
Bio clarity
Strong
Topic consistency
Strong
Search signals
Strong
Profile links
Strong
Post context
Strong
Profile setup
Strong
Public engagement
1st percentile
Audit score
14th percentile
A global news and analysis publication explaining international affairs, economics, business and society, with a subscription link.
Audience
Readers seeking concise reporting and analysis on global politics, economics, technology, business and social issues.
Positioning
An established international publication offering analytical context across major world events and trends.
Bio/content match
StrongAll 12 sampled posts support the bio through analytical coverage spanning politics, economics, technology, conflict, climate and society.
Amplification
20%
Bookmarks / 1K views
0.11
Posts analyzed
21
View consistency
100%
Popular-post sample: Median 24.7K / average 24K
Top vs typical
1.4x
Popular-post sample: Highest sampled result divided by the median
Reply share
31%
Popular-post sample: 120 replies or comments / 385 interactions
Response is discounted because X exposes popularity-ranked posts, not a representative recent sample.
Posting cadence is not scored because the available public sample is popularity-ranked, not chronological.
The captured sample is broad enough to compare format results.
A global news and analysis publication explaining international affairs, economics, business and society, with a subscription link.
All 12 sampled posts support the bio through analytical coverage spanning politics, economics, technology, conflict, climate and society.
The account has clear identity and recurring topic signals.
The profile provides a public destination beyond X.
Most sampled posts provide enough visible text to establish useful context.
The profile has strong public identity signals; bio and external links are optional context.
Calling 12 teaser links in 80 minutes “help understanding” is bullshit. This sample is a subscription funnel wearing a newsroom badge.
@theeconomist · D · 57/100
<a href="https://auditmysocials.com/twitter-audit/theeconomist?ref=badge&rid=badge-twitter%3Atheeconomist&utm_source=shared_report&utm_medium=badge&utm_campaign=profile_referral" rel="nofollow noopener" target="_blank"><img src="https://auditmysocials.com/api/badges/twitter/theeconomist.svg?variant=score&theme=dark" alt="The Economist X audit: grade D, 57/100" width="360" height="88" loading="lazy"></a>Use SocialBu to schedule posts, manage replies, and keep your accounts active from one place.