Amazon.com avatar

Amazon.com

Facebook

@amazon

Profile data checked Aug 6, 2026, 6:40 PM

Report generated Aug 6, 2026, 6:40 PM

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Followers

29M

About this metric

Public follower count at check time.

Page likes

29.7M

About this metric

Public page-like count at check time.

Typical public response

341

About this metric

Median reactions and comments across 9 sampled items with public response totals.

Typical response rate

0.001%

About this metric

Median public reactions and comments divided by public followers.

Category scores

Out of 100

Public response

Limited

1/100

Post and Reels mix

Mixed

65/100

Publishing rhythm

Mixed

78/100

Intro clarity

Strong

82/100

Topic consistency

Strong

85/100

Contact paths

Strong

90/100

Post context

Strong

95/100

Page foundation

Strong

100/100

Page discovery

Strong

100/100

Peer position

135 Facebook profiles · Over 1M · updated Sep 9, 26

Public engagement

15th percentile

15/100

Audit score

66th percentile

66/100

Bio and content

10 of 10 posts analyzed

The bio identifies Amazon.com’s official Facebook presence, and the retail category makes its commercial purpose evident.

Audience

Amazon shoppers seeking product discoveries, seasonal ideas, books, children’s items, entertainment, and home or beauty products.

Positioning

An official retail showcase using short videos, creator clips, and direct shopping links to promote varied Amazon products.

Bio/content match

Strong

All ten sampled posts support the retail identity through product showcases, shopping prompts, Amazon links, or delivery-related content.

Public views on posts published in the last 30 days

10 posts in window

Typical Reel views

174K

Comment share

23.4%

Posting pace

2.3/week

Last post

0d ago

Content formats

1

Content patterns

View consistency

Steady

92%

Captured sample: Median 174K / average 190.1K

Top vs typical

Balanced

2.2x

Captured sample: Highest sampled result divided by the median

Comment share

Conversation-led

23%

Captured sample: 907 replies or comments / 3,874 interactions

Publishing pace

Light

2.3/week

Captured sample: 10 posts across the visible sample

Category details

Public response

1/100

Public reactions are below the rough 0.14% audience-size reference for this sample.

  • 0.00% median public reactions per follower
  • 0.14% rough audience-size reference
  • 9 posts with public response totals sampled

Post and Reels mix

65/100

The captured sample has limited format coverage.

  • 1 content formats found
  • 10 posts sampled

Publishing rhythm

78/100

The captured sample shows frequent, current publishing.

  • Newest visible post is 0 days old
  • 10 posts published in the 30-day window
  • 2.3 visible posts per week

Intro clarity

82/100

The bio identifies Amazon.com’s official Facebook presence, and the retail category makes its commercial purpose evident.

  • The bio explicitly calls this Amazon.com’s official Facebook page.
  • The profile category identifies it as a retail company.
  • A public link to Amazon is present.

Topic consistency

85/100

All ten sampled posts support the retail identity through product showcases, shopping prompts, Amazon links, or delivery-related content.

  • Nine sampled captions use direct product-shopping language or links.
  • Repeated #AmazonFinds posts feature beauty, books, décor, toys, hosting, school, and entertainment products.
  • One sampled post highlights an Amazon delivery and customer reveal.

Contact paths

90/100

The profile provides public context and a destination beyond the platform.

  • Public destination found
  • Public description found
  • No public contact field returned

Post context

95/100

Most sampled posts provide enough visible text to establish useful context.

  • 10 of 10 posts included text
  • 10 included at least 40 characters
  • 8 included at least 120 characters

Page foundation

100/100

The profile has strong public identity and context signals.

  • Bio found
  • Public destination found
  • Category: Retail company

Page discovery

100/100

The profile and sampled content provide recurring identity and topic signals.

  • Display name and handle identify the same account
  • Recurring topics: amazon, visitlink, amazonfinds
  • Category: Retail company

Profile roast

The official Amazon page is a desperate #AmazonFinds link landfill, dumping every product category into the same chirpy sales sludge.

@amazon · C · 65/100

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