Followers
61M
About this metric
Public follower count at check time.
BBC News
Facebook@bbcnews
Profile data checked Aug 6, 2026, 6:36 PM
Report generated Aug 6, 2026, 6:36 PM
68/100
Mixed profile signals
Page likes
62M
About this metric
Public page-like count at check time.
Typical public response
413
About this metric
Median reactions and comments across 9 sampled items with public response totals.
Typical response rate
<0.001%
About this metric
Median public reactions and comments divided by public followers.
Category scores
Out of 100Public response
Limited
0/100
Post and Reels mix
Strong
80/100
Intro clarity
Strong
82/100
Page discovery
Strong
82/100
Topic consistency
Strong
85/100
Post context
Strong
95/100
Page foundation
Strong
100/100
Publishing rhythm
Strong
100/100
Contact paths
Strong
100/100
Peer position
135 Facebook profiles · Over 1M · updated Sep 9, 26Public engagement
14th percentile
Audit score
81st percentile
Bio and content
12 of 18 posts analyzedIdentifies BBC News as a global news provider and emphasizes trust, making the account’s identity and expected content immediately evident.
Audience
Worldwide audiences seeking news, current affairs, public-interest reporting, and occasional health or lifestyle explainers.
Positioning
A globally recognized news organization presenting itself as a trustworthy source of broad public-interest reporting.
Bio/content match
StrongAll sampled posts contain news reports or public-interest explainers, directly supporting the account’s stated role as a news provider.
Public views on posts published in the last 30 days
10 posts in windowTypical Reel views
69.5K
Comment share
32%
Posting pace
4.2/week
Last post
0d ago
Content formats
2
Content patterns
View consistency
19%
Captured sample: Median 69.5K / average 372.4K
Top vs typical
41.7x
Captured sample: Highest sampled result divided by the median
Comment share
32%
Captured sample: 2,209 replies or comments / 6,899 interactions
Publishing pace
4.2/week
Captured sample: 18 posts across the visible sample
Category details
Public response
Public reactions are below the rough 0.14% audience-size reference for this sample.
- 0.00% median public reactions per follower
- 0.14% rough audience-size reference
- 9 posts with public response totals sampled
Post and Reels mix
The captured sample is broad enough to compare format results.
- 2 content formats found
- 18 posts sampled
Intro clarity
Identifies BBC News as a global news provider and emphasizes trust, making the account’s identity and expected content immediately evident.
- Names the account as BBC News.
- Describes its role as a news provider.
- Claims recognition among worldwide audiences and emphasizes trust.
Page discovery
The profile and sampled content provide recurring identity and topic signals.
- Display name and handle identify the same account
- No recurring topic terms found
- Category: Media/news company
Topic consistency
All sampled posts contain news reports or public-interest explainers, directly supporting the account’s stated role as a news provider.
- Posts cover academia, transport, climate, healthcare, education, crime, and wildlife.
- Several captions link readers to full BBC reports or live updates.
- Time-sensitive reports cite institutions, officials, experts, or named events.
Post context
Most sampled posts provide enough visible text to establish useful context.
- 18 of 18 posts included text
- 18 included at least 40 characters
- 14 included at least 120 characters
Page foundation
The profile has strong public identity and context signals.
- Bio found
- Public destination found
- Category: Media/news company
Publishing rhythm
The captured sample shows frequent, current publishing.
- Newest visible post is 0 days old
- 18 posts published in the 30-day window
- 4.2 visible posts per week
Contact paths
The profile provides public context and a destination beyond the platform.
- Public destination found
- Public description found
- Public contact field found
Profile roast
Calling it “news that you can trust” is empty bullshit when captions hide basics like which country, rescue, or subject they mean.
@bbcnews · C · 68/100
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