National Geographic avatar

National Geographic

Facebook

@natgeo

Profile data checked Aug 6, 2026, 6:35 PM

Report generated Aug 6, 2026, 6:35 PM

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Followers

51M

About this metric

Public follower count at check time.

Page likes

51.3M

About this metric

Public page-like count at check time.

Typical public response

516

About this metric

Median reactions and comments across 9 sampled items with public response totals.

Typical response rate

0.001%

About this metric

Median public reactions and comments divided by public followers.

Category scores

Out of 100

Public response

Limited

1/100

Topic consistency

Limited

48/100

Contact paths

Limited

60/100

Post and Reels mix

Strong

80/100

Intro clarity

Strong

82/100

Page discovery

Strong

83/100

Page foundation

Strong

95/100

Publishing rhythm

Strong

98/100

Post context

Strong

100/100

Peer position

135 Facebook profiles · Over 1M · updated Sep 9, 26

Public engagement

19th percentile

19/100

Audit score

40th percentile

40/100

Bio and content

12 of 17 posts analyzed

The bio effectively communicates the National Geographic brand and its focus on exploration and discovery.

Audience

General interest in science, history, and wildlife

Positioning

Educational and entertaining content focused on science, history, and wildlife

Bio/content match

Mixed

The sampled posts align with the National Geographic bio, but some posts stray from the expected focus on exploration and discovery.

Public views on posts published in the last 30 days

10 posts in window

Typical Reel views

362K

Comment share

2.4%

Posting pace

4.0/week

Last post

0d ago

Content formats

2

Content patterns

View consistency

Spiky

38%

Captured sample: Median 362K / average 948.8K

Top vs typical

Top-heavy

13.8x

Captured sample: Highest sampled result divided by the median

Comment share

Some discussion

2%

Captured sample: 270 replies or comments / 11.2K interactions

Publishing pace

Frequent

4.0/week

Captured sample: 17 posts across the visible sample

Category details

Public response

1/100

Public reactions are below the rough 0.14% audience-size reference for this sample.

  • 0.00% median public reactions per follower
  • 0.14% rough audience-size reference
  • 9 posts with public response totals sampled

Topic consistency

48/100

The sampled posts align with the National Geographic bio, but some posts stray from the expected focus on exploration and discovery.

  • The sampled posts cover a range of topics including space exploration, wildlife conservation, and human history.
  • The posts include a mix of scientific explanations, personal stories, and calls to action.
  • The content is informative and engaging, with a focus on storytelling and visual media.

Contact paths

60/100

No external destination was returned; this is treated as optional profile context.

  • No public destination returned
  • Public description found
  • No public contact field returned

Post and Reels mix

80/100

The captured sample is broad enough to compare format results.

  • 2 content formats found
  • 17 posts sampled

Intro clarity

82/100

The bio effectively communicates the National Geographic brand and its focus on exploration and discovery.

  • Step into wonder and find your inner explorer with National Geographic
  • The bio includes a call to action and a sense of adventure.
  • The bio is clear and concise, conveying the brand's identity and purpose.

Page discovery

83/100

The profile and sampled content provide recurring identity and topic signals.

  • Display name and handle have limited overlap
  • Recurring topics: national, natgeo, geographic
  • Category: Media/news company

Page foundation

95/100

The profile has strong public identity and context signals.

  • Bio found
  • No public destination returned
  • Category: Media/news company

Publishing rhythm

98/100

The captured sample shows frequent, current publishing.

  • Newest visible post is 0 days old
  • 17 posts published in the 30-day window
  • 4.0 visible posts per week

Post context

100/100

Most sampled posts provide enough visible text to establish useful context.

  • 17 of 17 posts included text
  • 17 included at least 40 characters
  • 17 included at least 120 characters

Profile roast

@natgeo built a crowd and trained it to keep scrolling.

@natgeo · C · 61/100

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